Let's not beat around the bush, When I Was a Kid toy shop is one of the 'little guys'.  We like it that way, our customers know us, we know our customers; we are small enough to care. I have to say though, sometimes, 'it aint easy!' Here we are, snuggled in our wonderful toy shop in Cambridge, in among some mighty giants with a lot of clout (not to mention money). With sky high parking charges, people flock to the Grand Arcade shopping centre for the minimum time possible & forget about the varied & diverse treasures on offer in the streets around.

A thought provoking article from the Cambridge News highlights some of the issues. Anglia Ruskin University lecturer Michael Duignan has warned the city centre was becoming "too standardised", because of a rise in national stores and restaurants. In a radio interview, he said rising rent costs meant only chains could afford to open in the centre, and he urged visitors to "slow down" and give the city's independent retailers more time.

Edward Quigley of the Cambridge Business Improvement District (The BID) says, "High rents and business rates pose an ongoing challenge for our indies, and it's important to be proactive in creating conditions that will allow our diverse city centre to continue to flourish. Everyone has a part to play in this, from landlords and the councils to visitors and residents. We'd particularly like to encourage the public to take advantage of a forthcoming opportunity to support our indie retailers by joining in our Independents' Week celebrations, which begin on Saturday, July 4."  'Indy week' is a week designed to raise the profile of the 'little guys'.  

We plan to keep the experience of shopping in our small independent toy shop fun, albeit cosy at times!

Read more: http://www.cambridge-news.co.uk/Cambridge-lost-charm-ARU-lecturer-Michael-Duignan/story-26798032-detail/story.html#ixzz3eXf7CdOZ 
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